Foldaway bookshop pop-up for the LFA

A CAMPAIGN-famous project, the RIBA foldaway bookshop celebrated the art form of the printed publication. The naming, logo and interior design for the specialist bookshop was created for the London Festival of Architecture 2010, offering a sociable hub to welcome visitors to the festival. The walls, shelving and sales counter of the bookshop are constructed entirely from cardboard and were recycled at the end of the festival.